Steps to Increase Traffic to Blog

his is part one in a three part series on the steps to increase traffic to blog. If you are looking for quick and simple ways to increase traffic to blog, or more involved ways with bigger returns, keep reading for some great information. 

1 – Choose the right platform for your blog, or custom build your own.

The right content management system or CMS is going to make a serious difference in how you increase traffic to blog. If you really want to set yourself apart from other people then you need to find a custom blog solution, or one that you can actually make unique. You want something that you can completely customize to suit your users such as WordPress for example. This will suffice for a long time but then the best way to go from here is to completely customize something your own self for the best possible results. This is the best way to make sure that your blog is completely custom tailored to suit the needs of your readers, which is the best way to increase traffic to blog in the long run. 

2 – Host your blog on your own site.

Hosting your blog on a site that is not your own is one of the biggest and worst mistakes that you could ever make. A blog that is on your own domain will attract attention, links, publicity, trust and good search rankings. When you keep your blog on a separate domain however, you are really shooting yourself in the foot. From the worst to the best, your options are a hosted blog, a blog on a unique domain, a blog on a sub domain, and then a blog serving as a sub section of your main domain. 

3 – Keep two audiences in mind when you are writing your title tags.

First and foremost, you need to be writing your title tag for the people that are visiting your website, or the people that have a subscription to your RSS feed. Title tags should be short, on topic, snappy and catchy, this is absolutely imperative if you want people to pay attention to what you have to say. You are also, however, going to want to think about search engines when it comes to titling your posts because search engines can help you drive additionaltraffic to your blog as well. One great way that you can do this is to write your post and your title first, then run some keyword searches to find out if there is a keyword phrasing or a specific ordering of keywords that will help you target your blog posts to the right people.